High-Value Dental Patients

Post comments on dental marketing: types of patients for the dentist

Targeted dental patients(November 9, 2010) The dental patient group most likely to be targeted by the average dentist are family and general dentistry patients. Two out of three dentists direct dental marketing towards general dental patients.

The next most commons types of targeted dental patients are cosmetic dentistry and dental implants patients.

Here are some other patient types that dentists target:

  • Periodontal patients
  • Sleep apnea/snoring treatment patients
  • TMJ disorder patients
  • Laser-interested patients
  • Patients motivated by high-tech tools
  • Patients interested in digital x-rays
  • Wealthy patients
  • Patients that show up for their appointments
  • Patients that pay in full before treatment begins
  • Patients that bring snacks for the office staff


Note: Survey sample included 22 respondents. Posted 11/9/2010

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