TheWealthyDentist.com™ Newsletter Archive – TWD – 252

News From The Wealthy Dentist #252: August 10, 2011

 

News from The Wealthy Dentist: 8/10/2011
Click here to view the blog online! Feature articles include:
Dentists: Is Your Dental Marketing Plan Ready for Google Plus?
Google+ is in limited field trial and being tested with a small number of users, but it won’t be long before the Google+ project is the next big trend in dental marketing. You might be thinking it’s just another Facebook. Google hopes to convince you otherwise. Click to continue to article…
Dentists Disagree on Which Dental Marketing Vector Works Best
If you listen to the buzz around dental marketing on the Internet, dentists might be inclined to believe that traditional marketing channels such as direct mail, yellow pages and radio are dead. Nothing could be further from the truth. Click to continue to article…
Tooth Whitening Wars in North Carolina: Is Your State Next?
In North Carolina, tooth-whitening services can be administered by non-dentists in hair salons, retail stores, and at kiosks in shopping malls. And the FTC in North Carolina believes a dentist doesn’t need to be present. (Yes, the FTC!) Click to continue to article…
Dentists: Has Tooth Whitening Gone Too Far? (video)
Tooth whitening treatments have become one of the most frequently performed cosmetic dental services. According to the American Academy of Cosmetic Dentistry, Americans spend more than $1.4 billion on over-the-counter tooth whitening products. Click to watch the video…
Results Marketing
“My IDA internet marketing campaigns for sedation and cosmetic dentistry have given me a commanding Internet presence. I can confidently say that I have realized a significant return on investment,” writes Dr. Charles Barrett. Read more marketing stories…
Dentist Video Tutorial: “Front Desk Marketing
Did you know that up to 50% of all new patients are lost at the front desk because of POOR CALL HANDLING? Improving your front desk’s marketing skills is one of the most effective ways to increase your profitability, and it’s a strategy that costs nothing to implement. Learn more about “Front Desk Marketing”…

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