TheWealthyDentist.com™ Newsletter Archive – TWD – 255

News From The Wealthy Dentist #255: August 31, 2011

News from The Wealthy Dentist: 8/31/2011
Click here to view the blog online! Feature articles include:
Dental Marketing on the Internet: What is the Value?
Social media has joined the Internet dental marketing tool box along with multiple targeted websites and directory listing that are now required for maximizing new patient flow. Dentists measure many things in order to determine if their actions justify the cost. Click to continue to article…
Dental Amalgam: Is the Safety Issue Resolved?
According to the FDA, clinical studies in adults and children ages 6 and above have found no link between dental amalgam fillings and health problems. The Wealthy Dentist decided to survey dentists to find out their thoughts on this subject, and if they are still using amalgam. Click to continue to article…
Dental Marketing: When Buying Radio, Cheaper Isn’t Always Better
In dental marketing, you get what you pay for. Radio advertising offers a good example. Radio stations base their rates on the size of their listenership. Typically 80% of their audience can be reached during the “prime time” of 6am to 7pm on weekdays. Click to continue to article…
Oral Health: Dentists Disagree On Which Toothpastes Are Best (video)
It is estimated that Americans spend more than 1.6 billion dollars on toothpaste a year. But, does it really matter which toothpaste you use? A Pennsylvania dentist reports that he has patients who see great results by brushing with Ivory soap. Click to watch the video…
Results Marketing
“Thanks to IDA, I’ve gotten thirty new patients over six months. The average value of these new patients from my dentist website is $6,500 each,” writes Dr. Janice Ormsby of Ithaca, New York. Read more marketing stories…
Dentist Video Tutorial: “Internal Marketing
This 4-phase program can quadruple your internal marketing response! The basic rule of all marketing is to start with the patients you have and ask them to refer other patients just like themselves. However, this only works if you want more patients like the ones you have, and if you know how to ask for the referral. Learn more about “Internal Marketing”…

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