Dental Marketing Ideas – 060

News From The Wealthy Dentist #60 Dental Marketing Newsletter

Editorial: Jim Du Molin

An Economic Perspective on Dental Hygienists

dental consultant Jim Du MolinAt a certain point, most dentists choose to hire a dental hygienist instead of performing all treatments themselves. However, before actually hiring one, you have to invest in operatory space, tools and equipment.  Think like a capitalist: analyze your assets, how much you’re willing
to risk, and how much passive income you can generate.
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The Wealthy Dentist Survey Results: Do You Offer In-House Dentures?

Dentists Would Rather Treat Denture Patients than Refer Them to a Prosthodontist

Dental SurveyIn our most recent survey, we asked dentists if they offer in-house denture services.
A whopping 94% of our respondents said yes, their practices can meet the needs of denture patients. Only 7% report that they refer denture patients out to a prosthodontist.
Said one dentist:
“I only refer out the most difficult cases. I do not like sending profits out the door.” Another commented,
“I do some dentures, and I would like to do more, but denture patients can be a pain to deal with.”
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In the News…

Are You Paying for Your Background Music?

Turning on some music makes the waiting room a little more pleasant, but
it’s got some in the music industry riled up. Canada’s SOCAN (a performing
rights group for composers) went after dental offices last year, and now
they’re targeting hair salons. Licensing fees start at $94 annually.

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