News From The Wealthy Dentist #65 Dental Marketing Newsletter
Editorial: Jim Du Molin
Setting Dental Fees
For many doctors, the ultimate test of self-confidence comes when a patient questions their fees. A
wise doctor will structure this negotiation so that both dentist and patient can win. There is essentially no limit to what you can charge for your services. Your fees represent the quality of your materials and your years of experience.
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The Wealthy Dentist Survey Results: Celebrity Cosmetic Dentists
Most Dentists Think Celeb Docs Are Good for Dentistry
In our most recent survey, we asked dentists if they think celebrity cosmetic dentists are good for the profession. Two out of three dentists say TV dentists are good for dentistry, and media exposure only makes the public more aware of what cosmetic dentistry can offer. The
remaining 38% feel that these docs are pushing appearance over health, and it’s not making dentists look good. “It’s all about the money and prestige… Whatever happened to the best interest of the patient?” asked a Georgia dentist. “There is so much we can do for people by improving their smiles!” exclaimed an Oklahoma dentist.
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