News From The Wealthy Dentist #67 Dental Marketing Newsletter
Editorial: Jim Du Molin
A Good Dentist Deserves a Reasonable Fee Increase
I’ve been talking about how insurance companies and dental patients can affect your fees. Now that I’ve convinced you that it’s time to raise your dental fees, let’s talk about how much you should raise them. It’s an economic issue based on inflation, the quality of your work, and the investment you’ve made in your practice and education.
Survey Results: Do You Keep Braces Patients or Get Rid of Them?
How Dentists Refer Braces Patients to Orthodontists
In our most recent survey, we asked dentists what percentage of orthodontic cases they refer to an orthodontist. One in four dentists reports that they treat most braces patients themselves. On the other hand, one in three refers out all orthodontic patients. “It’s a win for everyone!” said an Illinois dentist who refers out all orthodontics. “Patients are well served, we are looked upon as caring, and orthodontists are geared specifically to do this.” A Georgia general dentist disagreed, stating, “I don’t need to refer 95% of cases or more.”
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