Dental Marketing Ideas – 070

News From The Wealthy Dentist #70 Dental Marketing Newsletter

Editorial: Jim Du Molin

Someone Is, Most Likely, Stealing from You at This Very Moment

Over half of dentists report being victims of of dental embezzlement. Dental practices are at high risk, but many don’t have effective internal control systems. You can improve both your ROI and your peace of mind by taking preventive measures against fraud. Fighting embezzlement is part of your job, and I’ve got some tips to share.

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Survey Results: Dental Boards and Peer Review

Half of Dentists Report Trouble with Peer Review

In our most recent survey, we asked dentists if they have been disappointed by dental peer review. Respondents were split on the issue; 47% reported having problems, while the remaining 53% had no issues with dental boards. “I think it is a fair process to both the patient and the dentist,” commented one dentist. Another disagreed, saying, “The dentist is assumed guilty; it’s a witch hunt even if you are
innocent.”

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NHS Dentist Shortage: No End in Sight

British Couple Wants to Set Up Private Clinics

Entrepreneurs Fergus and Judith Wilson have a plan that will bring private dental care to many UK residents. With a severe shortage of NHS dentists, the couple proposes bringing in foreign dentists (likely from eastern Europe). Their
goal is to set up seven clinics with emergency facilities, and they expect to charge less for dental care than other private practitioners.

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More Dental Marketing Ideas…

Internal Marketing & Communications
This core strategy targets your existing patients.

Maximize Your Marketing: Target High-Value Patients
Amp up your marketing and get the new patients you want.

Designing the $1,000,000 Dental Practice Sign
Signage is the #1 lowest-cost way to acquire new patients.

Turn Your Front Desk into a Marketing Machine
Convert high-value new patient leads into dental appointments.

$10,000 a Month Chart Audit
Extract money from your files! Includes complete forms for conducting chart audits.

DIY Office Brochure
Create your own brochure with our video lesson, template, and pre-written content.

Setting Dental Fees for Maximum Case Acceptance
You deserve a raise! We offer strategies on how to set fees.

Maximize Case Acceptance
Increase dental patient case acceptance by 25% or $125,000.

Video For Your Website
Online video marketing is an important part of an overall web presence for any dental practice.

Structuring a Dental Associate Program
Learn how to convert your practice into cash at retirement.

Your Professional Biography
Do you have your professional biography in your waiting room?

Doctor-to-Doctor Marketing
Generate referrals from other medical practitioners.

Practice Answering Machine
A proven marketing strategy for your practice answering machine.

When I first came to work with Jim, I was producing approximately $48,000 per month. At the end of the first year, I was producing 114% more than when I started. The value of new patients during that first year also doubled.

When I first started, I had about 8-10 new patients a month. I was practicing alone in my home, so I had a very small practice. I knew I really had to grow the practice quickly because I moved into a new facility. With the different approaches the The Wealthy Dentist has given me, I was able to move the number of new patients up to 41 a month.

Dr. Jan Ormsby
Ithaca, NY

The major benefit that I have received from having been a member of the The Wealthy Dentist has been my transition from managed care insurance plans to fee-for-service patients.

Probably the biggest key that I've seen that has allowed me to progress to where I am now has been really implementing a lot of the systems that I've learned.

You know: making sure I have a complete team that's working for a common goal. In addition to that, I'm really implementing a lot of the marketing strategies that I found were the most effective for me.

Especially when I first started, I tried a lot of different marketing techniques, and I wasn't sure whether they were going to work or not. With Jim and his team of dental management consultants, I've really been able to copy genius instead of creating mediocrity.

Dr. Victor Sobrepena
Foster City, CA

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