Dental Marketing Ideas – 076

News From The Wealthy Dentist #76

Editorial: Jim Du Molin

Dental Marketing Meets the Holiday Season

dental consultant Jim Du Molin
Merry Christmas, folks! This week I thought I’d review how some dentists take advantage of the holiday season. One dentist is offering “Holiday Sparkle Packages” that include gift certificates for spa services and tooth whitening. Another goes all-out with holiday lights to draw attention to his practice.
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Survey Results: Dentists’ Retirement Plans

Are You Planning a Traditional Retirement?

When asked about their retirement plans, two-thirds of our dentist respondents say that they expect to choose keep working part-time to keep themselves busy. Only 13% replied that they’re on track financially and will retire completely once their financial goals are fully met. One in five dentists would like to retire, but aren’t sure they will be able to afford it. We also learned the average target retirement age is 63 years old. And aren’t the specialists lucky! They’re planning to retire at an average of 58 years old, six years before their colleagues practicing general dentistry.
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Question: How Much Does Bad Dental Management Cost?

Answer: $130 Million

A group of over 100 Minneapolis-area dentists was just awarded $130 million by a jury in a lawsuit the group filed against a dental management company, alleging that American Dental Partners subsidiary PDHC overstepped their 1996 agreement. The dentists claim that the management group prevented them from accessing their
own money
and granted itself excessive service fees.

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