Dental Marketing Ideas – 081

News From The Wealthy Dentist #81 Dental Marketing Newsletter

Editorial: Jim Du Molin

When Your Dental Practice’s Building Just Isn’t Big Enough

After 27 years in practice, Dr. James Sparaga needed to upgrade his dental practice. His existing building would have been prohibitively expensive to renovate. So he decided to build his dream practice, a 5000-square-foot building with 7 operatories. “I want to have a practice that can attract quality associates,” he explained.

Click to learn more about Dr. Sparaga’s ambitious project…

Survey Results: Are You a Wealthy Dentist?

Only One in Three Dentists Feels Wealthy

Dentists are commonly perceived as wealthy. In this survey, we asked dentists if they consider themselves wealthy – and two out of three dentists said no, they are not in fact wealthy. “While my income may be in the top 10% of wage earners, my debt is high, and it is a struggle to fund my retirement goals,” wrote one dentist, echoing the feelings of many respondents.
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Who’s Got the Best Hollywood Smile?

Results of AACD’s Annual Poll Announced

The American Academy of Cosmetic Dentistry has announced the results of its annual poll asking which stars have the best smiles in Hollywood. Brad Pitt was the top male choice, followed closely by soccer’s David Beckham and
actor Will Smith. Among female stars, Eva Mendes came in first, edging out Anne Hathaway and Kate Hudson.

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What’s on My Bookshelf This Week

Let’s Get Real by Mahan Khalsa

This is a wonderful book on helping patients reach their objectives in a win/win situation. It’s a great book for dental professionals because it’s primarily about complex, consultative sales (i.e., case
presentation). There are no gimmicky closing techniques, just great approaches for building solid relationships.

Want to read the book?