Dental Marketing Ideas – 092

News From The Wealthy Dentist #92 Dental Marketing Newsletter

Editorial: Jim Du Molin

Pending Dental Lab Legislation

The current lead scare has put a spotlight on dental labs, especially foreign ones. A number of US states are now considering legislation that would require disclosure (either from dental labs to dentists, or from dentists to patients) if a dental prosthesis was manufactured outside of the country.
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Survey Results: Do You Consider Marketing Part of Your Job?

Most Dentists See Marketing as a “Necessary Evil”

When we asked dentists if marketing is part of their job as a dentist, we heard a lot of grumbles about what a pain dental practice marketing can be. Nonetheless, 95% of respondents acknowledge that they won’t get to practice dentistry if they can’t run a successful business. Only 5% disagree. Click to continue…

Customers Rate Restaurants Online – And Dentists, Too

Consumer Referral Websites Increasingly Important for Dentists

Just yesterday my dentist told me how he’s got five stars on Yelp.com, a consumer referral website that lets users rate and review businesses. Angie’s List, a similar site, just added categories for dentists and other doctors.

What does your review say?
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Dental Practice Construction:

Finding The Dental Associate of Your Dreams

Dr. Sparaga has almost completed his new dental facility, and he’s been looking for an associate to help him recoup some construction costs. All the head-hunters found were foreign students hoping for green cards. Then one day the doctor got a call from a dental student at his alma mater…

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On My Bookshelf Right Now:

Book Yourself Solid by Michael Port

The subtitle says it all: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling. Learn about lead generation and self-promotion, and discover that selling yourself doesn’t have to be as distasteful as you might think!

Want to get the book?

More Dental Marketing Ideas…

Internal Marketing & Communications
This core strategy targets your existing patients.

Maximize Your Marketing: Target High-Value Patients
Amp up your marketing and get the new patients you want.

Designing the $1,000,000 Dental Practice Sign
Signage is the #1 lowest-cost way to acquire new patients.

Turn Your Front Desk into a Marketing Machine
Convert high-value new patient leads into dental appointments.

$10,000 a Month Chart Audit
Extract money from your files! Includes complete forms for conducting chart audits.

DIY Office Brochure
Create your own brochure with our video lesson, template, and pre-written content.

Setting Dental Fees for Maximum Case Acceptance
You deserve a raise! We offer strategies on how to set fees.

Maximize Case Acceptance
Increase dental patient case acceptance by 25% or $125,000.

Video For Your Website
Online video marketing is an important part of an overall web presence for any dental practice.

Structuring a Dental Associate Program
Learn how to convert your practice into cash at retirement.

Your Professional Biography
Do you have your professional biography in your waiting room?

Doctor-to-Doctor Marketing
Generate referrals from other medical practitioners.

Practice Answering Machine
A proven marketing strategy for your practice answering machine.

When I first came to work with Jim, I was producing approximately $48,000 per month. At the end of the first year, I was producing 114% more than when I started. The value of new patients during that first year also doubled.

When I first started, I had about 8-10 new patients a month. I was practicing alone in my home, so I had a very small practice. I knew I really had to grow the practice quickly because I moved into a new facility. With the different approaches the The Wealthy Dentist has given me, I was able to move the number of new patients up to 41 a month.

Dr. Jan Ormsby
Ithaca, NY

The major benefit that I have received from having been a member of the The Wealthy Dentist has been my transition from managed care insurance plans to fee-for-service patients.

Probably the biggest key that I've seen that has allowed me to progress to where I am now has been really implementing a lot of the systems that I've learned.

You know: making sure I have a complete team that's working for a common goal. In addition to that, I'm really implementing a lot of the marketing strategies that I found were the most effective for me.

Especially when I first started, I tried a lot of different marketing techniques, and I wasn't sure whether they were going to work or not. With Jim and his team of dental management consultants, I've really been able to copy genius instead of creating mediocrity.

Dr. Victor Sobrepena
Foster City, CA

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