Dental Marketing Ideas – 097

News From The Wealthy Dentist #97 Dental Marketing Newsletter

Editorial: Jim Du Molin

 

ADA Left Holding the Bag as Government Remains Mum on Lead Scandal

 

 

This week, I’m examining the ADA’s correspondence with governmental health
agencies about the possibility of dental labs producing lead-tainted crowns  and bridges. To look at the FDA and CDC’s web pages, you’d never know we were in the midst of a major scandal. So far, the ADA seems to be the public’s only real source of information. Am I the only one who sees a problem with that fact?
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Survey Results: Bisphenol-A

 

Dentists Worried About Chemical in Composite and Sealants

Given the recent negative publicity surrounding bisphenol-A (BPA), our survey covered dental sealants and composite. One in four dentists is very worried about the safety of these products.”It doesn’t matter if composites and sealants are safe,” wrote one respondent. “If public perception is that they are not, it is very harmful to dentistry.”
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Separation of Church and Dental Practice

“Chanting Dentist” Fined by Dental Board

Australian dentist Dr. Paul Gardner was reprimanded and fined $10,000 for bringing a little too much religion into
his dental practice. He was disciplined for telling a schizophrenic patient that she was possessed by evil spirits. He suggested she stop taking her medication and instead seek spiritual healing from his church. When the patient left the treatment room, he followed her into the waiting room, chanting after her.
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Dental Practice Construction:

New Dental Associate for New Dental Facility

Construction of Machias Dental’s new facility is almost complete. After a long search,  Dr. Sparaga is delighted to have found a quality dental associate who will mesh with his practice and enjoy its rural location. The would-be associate’s Caliper scores certainly suggest he’s a good match for the job.

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What’s on My Bookshelf

 

 

 

The Leadership Pill: The Missing Ingredient in Motivating People Today
by Ken Blanchard and Marc Muchnick
This book is written as a parable of two leaders with very different management styles. One leader takes the magic “leadership pill,” and the other does not. Over time, the magic-pill leadership fades, while the
leadership that developed naturally over time takes center stage.

Want to get the book?