Dental Marketing Ideas – 100

News From The Wealthy Dentist #100 Dental Marketing Newsletter

Editorial: Jim Du Molin

FDA Finally Takes a Stand on Mercury… Sort Of

With a recent settlement in a lawsuit brought by the organization Moms Against Mercury, the FDA has
finally agreed to complete its reclassification of dental amalgam by July of 2009. (The agency began that process in 2002.) “As far as the ADA is aware, the FDA has in no way changed its approach to, or position on, dental amalgam,” the ADA said in response to the news.
Click to continue…

Survey Results: General Dentists and Dental Specialists

Specialists Usually Refer Patients Back, Report Dentists

In our most recent survey, we asked dentists how frequently their patients are referred back after being sent out for treatment by specialists. The clear majority said they always or almost always got their patients back. Dentists reported that prosthodontists were the worst offenders when it comes to not referring patients back.  “Periodontists only have incoming phone lines,” complained an Arizona dentist. “They never refer back.”

What’s on My Bookshelf

How to Read a Financial Report by John Tracy

Wringing Vital Signs Out of the Numbers

Financial reports are full of valuable information about a company’s past and future. However, the untrained eye will have a hard time seeing the forest for the trees. The book is designed to teach the non-accountant how to make sense of the massive amounts of data contained in financial reports.
Want to get the book?

Results Marketing

“My Internet Dental Alliance  dental practice website has led to a flood of new patients. A number of them have been high-end cosmetic or implant patients. We have also gained patients who have brought their family and friends as well,” writes Dr. Myrna Pearce.

Read more marketing stories…