Dental Marketing Ideas – 213

News From The Wealthy Dentist #213 Dental Marketing Newsletter

News from The Wealthy Dentist
Too-Strong Tooth Whiteners Easy To Find Online
British consumer watchdog group Which? discovered teeth whiteners available  on major websites such as eBay, Amazon and Google that contain dangerously high levels of hydrogen peroxide. Our quick search showed products with as much as 35% peroxide – 350 times the OTC concentration now permitted in Europe.  Click to  continue to article…

Survey: Should General Dentists Perform Ortho?
While most general dentists believe it is definitely appropriate for them to do ortho, orthodontists aren’t so sure – 56% worry this may sometimes compromise the standard of care, and 41% feel virtually all ortho work should be done by an orthodontist. “I just think it is better to leave the specialties to the specialists,” said one GP. Click to
continue to article…

Solar-Powered Toothbrush Needs No Toothpaste
Toothbrush technology just took a major leap forward with the introduction of a solar-powered toothbrush that cleans with electrons rather than toothpaste. Canadian researchers teamed with a Japanese manufacturer to create the ” Soladey-J3X.” Plaque breaks down when the electrons react with saliva.  Click to continue to article…

Survey Video: Most Hygienists Are Paid Hourly
Most dentists (81%) pay their hygienists a base hourly wage. Only 19% say they pay on commission. “My hygienists make quite a bit on commission,” said one dentist. Offered another, “I continually have to remind my hygienists to utilize downtime constructively for something other than dusting their workspaces.” Click to watch the video…


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